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About Us

FURLONG GAMING LTD was founded in March 2019. The Racehorse Lotto was conceived and developed by CEO Hugh O’Donnell in an effort to introduce more owners and horses into the Sport of Kings, while simultaneously raising funds for charities connected to horseracing and providing exciting opportunities for racing enthusiasts to experience ownership first-hand.

Alongside brother James, close friend George and technical wizard and Racehorse Lotto COO, Paul, the concept was developed and launched combining three key elements; lottery management, equine expertise and philanthropic giving.

Each member of the Racehorse Lotto team has a longstanding enthusiasm for racing and a passion for horses.

In Association With

Dawn Goodfellow - CEO, Racing Welfare
Dawn Goodfellow
CEO, Racing Welfare
Racing Welfare

Racing Welfare is a registered charity supporting the workforce of British horseracing. They offer professional guidance and practical help to the stud, stable and racecourse staff whose dedication is vital for the well-being of racing. Their work aims to help people, from recruitment to retirement, to thrive in a day to day life and through a range of challenges specific to a career in racing.

Dr Helmut Becker - CEO, ZEAL Network SE
Dr Helmut Becker
CEO, ZEAL Network SE
ZEAL Network SE

ZEAL Network SE, Germany's leading online provider of state-licensed lottery products, is a Hamburg based Group which mainly brokers customers' tickets to the state lottery companies through the brands Lotto24.de and Tipp24.com.

Founded in Germany in 1999 and floated on the Frankfurt Stock Exchange (Prime Standard) in 2005, ZEAL became one of the most successful initial public offerings (IPOs) in Germany at the time.

ZEAL invests in and partners with new lottery ventures around the world.

Aaron Taylor - Head of Racingbreaks.com
Aaron Taylor
Head of Racingbreaks.com
Racingbreaks.com

Racingbreaks.com is Europe's largest racing travel business, offering ticket inclusive and hospitality packages to all major UK and Ireland racecourses including Cheltenham, Aintree, Newmarket, Epsom, Ascot, Goodwood and York.

They also offer international horse racing abroad packages to Dubai, Kentucky, Melbourne and more. With tens of thousands of race goers travelling with them annually, they can deliver the best prices and service for any race day or break.

Timeform

Timeform is a sports data and content provider located in Halifax, West Yorkshire, England founded in 1948 to provide information to fans, bettors, and others involved in the horse racing industry.

They collect, analyse and package data for a broad range of customers and have a skilled team of analysts who are globally renowned for accuracy, credibility and judgement.

The company was purchased by the sports betting exchange Betfair in December 2006 and is now part of Flutter Entertainment which includes the Betfair brand amongst others.